Online Marketing

Everything you need to know about tracking, promos, advertising and consent (cookie) banners.

11 articles

Online MarketingDefinitions, platforms and possibilities.

Promo CampaignsHow to use unique promo codes for discounts on tickets.

Set Up Sales TrackingHow to measure conversion of your ticket sales campaigns.

Set up Client-Side TrackingStager's ready-to-use DIY container, built by Afdeling Online.

Set Up Server-Side TrackingHow to set up server-side tracking with TAGGRS to improve data accuracy and event tracking in Google Analytics 4.

Get Started with Google Tag ManagerHow to bring all your tracking tools and marketing channels under one roof.

Get Started with Google AnalyticsHow to use Google Analytics to gain deeper insight into your ticket sales and audience behavior.

Get Started with Google AdsHow to set up Google Ads.

Get Started with Meta Business SuiteHow to set up Meta Business Suite to advertise with Facebook and Instagram.

Get Started with TikTokHow to link Stager with TikTok, so you can create targeted ads on TikTok.

The Stager Consent BannerHow to set up our consent banner/cookie banner, and how it works.