In order to track your website’s visitors, then they will need to consent to this through a consent banner. It’s important to understand how this consent banner works, what happens if someone accepts or doesn’t accept, and how it applies to Stager’s ticket shop and the data you can collect.
What is a consent banner?
A consent banner often appears whenever someone lands on a website. It asks users for permission to store or retrieve information on their device, through cookies or other tracking tools like tags and pixels. This is required to comply with GDPR in the European Union.
When a consent banner is accepted, depending on what is accepted by the visitor, then a combination of functional, analytical and marketing cookies can be used. Functional cookies are cookies needed for your website to function, like saving items in a shopping cart or keeping a user logged in. Analytical cookies track anonymous user behaviour in your ticket shop and send this data to platforms like Google Analytics. Marketing cookies allow you to build visitor profiles.
If the consent banner is not accepted, or if a visitor doesn’t interact with the banner, then only functional cookies are enabled.
The Stager consent banner
When someone visits your Stager ticket shop, they’ll see a consent banner in the lower left corner of the screen. This banner cannot be dismissed without making a selection. Users may:
Click Accept all to enable all cookies: marketing, analytical and functional cookies.
Click Manage cookies to adjust their preferences. Marketing cookies are disabled by default.
Click on the link to read our full privacy and cookie policy
This consent setup ensures that your ticketshop complies with privacy regulations, including the latest standards like Google Consent Mode V2.
It’s also good to know that information about giving and withdrawing consent about which tracking platforms you use must be accessible to your website visitors. This is typically included in your company’s privacy policy.
It’s your responsibility to ensure your own privacy policy is up to date, explains how you use data tracking, including how you use tracking through Stager. This privacy policy should be easy to find by your website visitors.
Consent banner in the Stager widget
If you’ve embedded Stager as a widget in your website, then you we recommend you don’t use the Stager consent banner. Instead, we suggest you use your own cookie banner for your entire website, so that visitors only need to give consent once.